Become a Sponsor

The support of our sponsors ensures the Festival's continued growth and impact within our community. The 2024 South Texas Book Festival, hosted by McAllen Public Library, will be held from October 29 - November 2, 2024.

We appreciate your support and look forward to partnering with you for the 2024 South Texas Book Festival. For inquiries or to explore customized sponsorship options, please contact Kate P. Horan, Library Director, at khoran@mcallen.net or 956-681-3008.

We offer a variety of benefits to our generous sponsors as listed below.

Sponsorship Levels and Benefits

Goodreads Level
$1,000

Casino Night Fundraiser: You will receive entry for 10 individuals to the Casino Night Fundraiser on Saturday, September 21st from 6-10PM. Hosted by McAllen Public Library’s Advisory Board, this event aims to raise funds and awareness for the 2024 Festival. Learn more about the fundraiser here: Fundraiser
Social Media: Collective sponsors highlight prior to the Festival on the STBF Facebook page, the MPL Twitter page, and the MPL Instagram page.
MPL Connect: Our monthly digital newsletter for McAllen Public Library. MPL Connect has a reach of over 20,000 subscribers. Your organization’s logo will be featured as a Goodreads Sponsor in the October 2024 issue.
Website Highlight: The STBF website will highlight your organization’s logo under the 2024 Sponsors page.
Publications & Media: Collective sponsors highlight will be included on the STBF Program and Author Announcement Video.
Recognition: Your organization will be recognized at one of the events scheduled as part of the STBF lineup.
Two (2) Year Renewal Option: Your organization will have the opportunity to secure the current sponsorship rate for the subsequent years, regardless of any potential future price increases.

Bestseller Level
$3,000

Casino Night Fundraiser: You will receive entry for 10 individuals to the Casino Night Fundraiser on Saturday, September 21st from 6-10PM. Hosted by McAllen Public Library’s Advisory Board, this event aims to raise funds and awareness for the 2024 Festival. Learn more about the fundraiser here: Fundraiser
Social Media: A collective sponsors highlight and weekly individual sponsor highlights for 4 weeks prior to the Festival on the STBF Facebook page, the MPL Twitter page, and the MPL Instagram page.
MPL Connect: Our monthly digital newsletter for McAllen Public Library. MPL Connect has a reach of over 20,000 subscribers. Your organization’s logo will be featured as a Bestseller Sponsor in the October 2024 issue.
Website Highlight: The STBF website will highlight your organization’s logo under the 2024 Sponsors page.
Publications & Media: Collective sponsors highlight will be included on the STBF Program, Commemorative Poster, and Author Announcement Video.
Sponsor Recall: A post-event survey shared with the public will gauge sponsor recall, which includes your organization’s logo, to assess the level of recognition among festival attendees.
Recognition: Your organization will be recognized at one of the events scheduled as part of the STBF lineup.
Two (2) Year Renewal Option: Your organization will have the opportunity to secure the current sponsorship rate for the subsequent years, regardless of any potential future price increases.

Timeless Classic Level
$5,000

Casino Night Fundraiser: You will receive entry for 10 individuals to the Casino Night Fundraiser on Saturday, September 21st from 6-10PM with VIP Early Access, which includes extra drink tickets and an early dinner start. Hosted by McAllen Public Library’s Advisory Board, this event aims to raise funds and awareness for the 2024 Festival. Learn more about the fundraiser here: Fundraiser
Social Media: A collective sponsors highlight, weekly individual sponsor highlights for 4 weeks prior to the Festival, 2 opportunities to have your organization spotlight a promo video, and inclusion on the cover images on the STBF Facebook page, the MPL Twitter page, and the MPL Instagram page.
MPL Connect: Our monthly digital newsletter for McAllen Public Library. MPL Connect has a reach of over 20,000 subscribers. Your organization’s logo will be featured as a Timeless Classic Sponsor in the October 2024 issue.
Website Highlight: The STBF website will highlight your organization’s logo under the 2024 Sponsors page and on the Home page as an Official Sponsor.
Publications & Media: Sponsor highlight will be included on the STBF Program, Commemorative Poster, and Author Announcement Video.
Sponsor Recall: A post-event survey shared with the public will gauge sponsor recall, which includes your organization’s logo, to assess the level of recognition among festival attendees.
Recognition: Your organization will be recognized at the STBF Press Conference and hourly recognition throughout STBF.
Author Dinner: STBF authors and illustrators will be honored guests at a private dinner event, marking the start of the Festival weekend. As a Timeless Classic Sponsor, you will receive entry for two individuals to join us as VIP guests at this special occasion.
STBF Swag Bag: Your organization will receive an STBF swag bag with a variety of STBF merchandise, such as a t-shirt and a tumbler, as well as a book autographed by one of our featured authors.
Two (2) Year Renewal Option: Your organization will have the opportunity to secure the current sponsorship rate for the subsequent years, regardless of any potential future price increases.

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